WE ARE
About COR
Traditional strategy firms engage retail and fashion clients by deploying consultants who provide insights primarily informed by their personal experiences as consumers, and by limited data or textbook learning. This is where we differ. Colour of Retail Strategy delivers retail-informed strategy, panoramic ground intelligence, and synthesized management insights gleaned from the expertise and fashion retail tenure of our COR team. We know the industry from the inside out. Of equal value, COR insights amplify the voices and experiences of a colourful workforce through its portfolio of retail leaders and its founder, all persons of Colour. We advise and orchestrate your next steps in Omnichannel optimization. Our founder thoughtfully curated our service offerings by shaping them around the unique circumstances of the retail industry, drawing from her extensive time within it. Under her leadership, Colour of Retail taps into and develops insights sharpened by fellow retail experts, trend-stabilizing retail customers, and customer-facing professionals.
Our Expertise
With 26 Years of Experience
Competitive Omnichannel Strategy
Customer Analysis- Data to Capture
GI Driven Operational Redesign
Our Services:
Fashioning Omnichannel Retail Success
INTEGRATING THE BRAND EXPERIENCE
Unifying physical and digital experiences
LEVERAGING DATA & PEOPLE INSIGHTS
Tapping human expertise to affirm the data
ADVISING CRM SOLUTIONS
Pairing the client with the right digital teammate
ANALYZING ABANDON POINTS
Discovering and redirecting digital user exits
PRODUCT, SERVICE EVALUATION
Engaging a comprehensive Discovery process
ADVISING EXIT STRATEGY
Clarifying objectives, transitions, and pathways
Getting started
Moving at the Speed of Retail
We’ve mastered a full scope of Retail roles; leadership to customer-facing. This means, we move at the speed of Retail, prioritizing data conversion, strategy activation, and achieving benchmarks. Our process is concise and interactive from the beginning. We are prepared, when you are ready to grow.
Measuring
your progress
Benchmarking the Milestones
Your objectives are at the pulse of the strategy work we do. Through our benchmarking process, your COR team ensures alignment, adaptation, and advantageous activations.
Our team
Based in Washington DC, we partner with retailers, educational institutions, government and small business agencies, US based fashion designers, and international fashion and beauty brands entering the US market.
Meet our COR Team.
L. Jackson-Martin
Principal Consultant, Founder
We’re Growing
managing consultant, Access & Growth
We’re Growing
advisory consultant,
omni-storytelling
We’re Growing
to be announced
What are you waiting for
Schedule your discovery call in one easy step:
COR Insights
Colour of Retail Strategy delivers retail-informed strategy, panoramic ground intelligence, and synthesized management insights gleaned from the expertise and fashion retail tenure of our COR team. COR Insights are research-informed narratives that interpret retail data and behaviors to explain what is happening, why it matters, and what it signals for strategic decision-makers.
Clients & Partners
Endorsements
As a new founder in the retail industry, COR proactively identified potential challenges I might face and addressed them before they even arose, ensuring a smooth path forward. Additionally, the comprehensive guidance on industry terminology felt like an intensive crash course, leaving me well-prepared to launch.
Enamra, Los Angeles
The COR approach is both rigorous and intuitive, grounded in deep industry knowledge while remaining responsive to cultural, economic, and global realities. The ability to translate complex brand DNA into compelling, actionable communication has strengthened how KWA engages with partners, collaborators, and prospective stakeholders.
